EDENCRAFT
The Edencraft Escape is a getaway to Eden, NSW where Edencraft owners from around Australia come together to fish, share stories, and celebrate the Edencraft community.
Over 4 days during this year's event, we produced a comprehensive content library that captured the heart of their community and contributed to a very successful launch of their new model, the 255 Formula.
THE BRIEF
Edencraft approached us to capture their event and their new model, the 255 Formula, their first step into the luxury market.
With plans for international expansion, they needed a library of high-quality, strategic content to promote and drive sales of their new model and elevate their brand perception on the world stage.
They also needed story-driven content that connected deeply with current and future Edencraft owners, shining light on what it means to own an Edencraft.
Over 4 days our team created a comprehensive content library that hit all goals and were met with rave reviews from the Edencraft team and owners alike.
EDENCRAFT ESCAPE EVENT FILM
Equal parts brand story film, customer stories, and epic event.
Josie Eastman-Maher - Edencraft GM
“The story-driven content produced by Rising Tide Film has been exceptional ... the imagery is sensational, and the videos evoke profound emotions that truly capture what building an Edencraft means to us and our customers. We couldn't be happier”
EDENCRAFT ESCAPE EVENT PHOTOGRAPHY
CUSTOMER STORIES
Strategically chosen owners whose stories and experiences connect deeply with Edencraft’s ideal customers.
255 FORMULA
Launch content that drove a record number of buyers to SCIBS and SIBS, generating more interest and sales than anticipated.
PROMO FILM
WALKTHROUGH AND SOCIAL CONTENT
255 PHOTOGRAPHY SUITE
FACTORY TOUR
Look inside the factory to see what it takes to build the world’s best trailer boats.
BTS with our crew
Take a look at what it took to bring it all together 🙌